About:
[i] You need to have existing Google Ads running in the account.
Click-Through Rate (CTR) is one of the key indicators of your ad's effectiveness and relevance to search. Also, it's a key component of your keyword "Quality Score".
Got it but why should you care?
Let's look at the consequences and meaning of having low CTR in account -
- Your target audience is not finding your ads relevant and you are losing clicks and impressions.
- Your quality score goes down and you start losing against competition while paying more per click (Yes Google reward with lower CPC if the quality score is high)
- Your competition get a better position for keywords you are targeting and get most of the clicks and leads/sales
How can we help?
- We do complete account audit and provide an action plan
- We implement effective changes that will significantly improve your CTR and the quality of clicks.
- We monitor the result of our implementation and advise to get maximum out of your Google Ads.
Deliverables:
- Audit and Action Plan
- Recommendation Implementation
- Proof of Improvement/Result Report
Interested to know more? Contact us.
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