About:
I have written 1,000s of ad copies for household name clients. Experience in ETAs, DSAs, and RSAs.
Why should you use ETAs?
- Expanded Text Ads are 2x bigger than standard text ads. The ads are designed to maximize your presence and performance on mobile search results with a bigger headline and an extra long description.
- They allow you to use 3 headlines (up to 30 characters each), 2 description lines (up to 90 characters each), and 2 optional path fields (up to 15 characters each).
- It is important to have at least 3 ETAs per campaign, helping you test the best copy for your ads. Creation and curation is often time-consuming, but I am here to help!
- ETAs are mobile-optimised and will wrap automatically based on device size! (And with a mobile-first mindset, whatever works on mobile is going to get applied to desktop too).
- The ad language should represent your landing page - if your ads are not relevant to the page you send your audience to, your quality score will decline and you will pay more for your ads on Google.
Reviews
Seller's Response:
Great work! Amy is extremely knowledgeable and has gone above and beyond to get my ads done the right way and give me tips for better conversions. Communication was great as well.
:Thanks so much for your lovely review. A pleasure doing business with you! Wish you all the best, Amy
:she is amazing
:Great thankyou
:Thanks heaps !
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